Permanent Style Magazine

The second issue of Permanent Style magazine is arriving soon, and it represents a notable evolution from the debut. The most anticipated development is the expansion of exclusive content: five articles that exist only in print, alongside the cover story. These are pieces conceived for the magazine from the outset, often longer and more layered than what works online.

The Permanent Style team spent a full day inside the Attolini atelier in Naples for the cover feature. It's a workshop they've long meant to cover properly, having written extensively about other major manufacturers - Brioni, Kiton, Belvest. 

This issue includes a walking tour through Madrid that uses the city as a lens for understanding Spanish style. At over 3,000 words with original photography and commissioned illustrations from Rodrigo Saldana of Momos tailors, it's exactly the sort of feature that justifies print.

The issue maintains the geographic focus approach - Japan in the first issue, Spain in this one - with different paper stock marking the shift.

Given our geographical isolation, the magazine offers a particularly valuable connection to the wider menswear community - one we're proud to be part of. We have a limited number of copies arriving. If you'd like to reserve one, please let us know here. 

Permanent Style