Becks have launched an initiative with local artists and local musicians collaborating to design a series of limited edition labels for Becks bottles.

Artists including Gavin Hurley and Andrew McLeod have collaborated with musicians including Cut Off Your Hands, Ghost Wave and Parallel Dance Ensemble to each design a series of labels inspired by a song from each band.

By making the labels more appealing there will be less peeling I guess.

Becks | Dispatch