Chanel
In a fantastic piece of tongue and cheek branding Karl Lagerfeld erected his very own Chanel shopping centre for the Chanel Fall collection show.
Chanel-branded pasta, soft drinks, meats (a very cleverly packaged “Jambon Cambon”) cleaning products, home goods (a Chanel broom and doormat) and even eggs.
Garish signs in blue, red and yellow announced the daily specials, employees worked at checkouts wearing white cloaks over their button-downs shirts as the models traipsed the aisles.
There was even plastic Chanel shopping carts.
Genius.
View more Dispatch posts
Back to DispatchAn Interview with Josh Te Kani
Congratulations to the Noa Blanket Co team on picking up 2 gold pins at this years Best Awards - here is an interview with Josh from last year. Founder Murray Crane...
Got Your Goat
One of the quirks of living in the Southern Hemisphere in a subtropical climate is that most significant occasions occur during Spring and Summer. This adds a layer of complexity...
Herbst
New Zealand has always been blessed with world-class architectural practices. Our expansive and desolate landscapes demand it. Among the very best is Herbst Architects. This New Zealand-based architecture firm is...