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The Chronicles of Style

1 minute read
Design
Clothing
Thomas Mason Book
Art on the wall of P.J. Fogg & Co Apothecary
Catalogue of Thomas Mason cloth
Man walking through entrance of P.J.Fogg & Co Apothecary
Barman squeezing lemon into a cocktail
Murray Crane and associate talking in a bar

Written by Murray Crane

My recent trip to London for the launch of The Chronicles of Style felt like a natural extension of our long relationship with Thomas Mason. The event at Mr Fogg’s Apothecary brought together a great mix of people who genuinely care about craft and good design. Seeing the new Bespoke catalogue up close, and hearing the thinking behind it, really showed how the collection has moved forward while staying true to what makes Thomas Mason special.

The training sessions at the Permanent Style Showroom the next day were just as worthwhile. Spending time with the team - talking through new fabrics, finishes, and ideas - reminded me why our collaboration works so well. It’s not just the cloth; it’s the people, their openness, and their passion for doing things properly.

I left feeling genuinely excited about the new books and what they bring to our range. They reflect everything we value: heritage, innovation, and fabrics that make a real difference for our clients. I’m looking forward to working with them and seeing how they shape the season ahead.

Images @jamesholbrow